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Seminars & Training

We develop the potential of people

With our lectures on marketing, negotiation, sales and communication topics, we not only set accents, but also give impulses, encourage active action and convince through razor-sharp rhetoric coupled with profound knowledge.

Ask for your personal presentation, seminar or workshop – we look forward to hearing from you!

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Our Current Seminars and Workshops

Marketing Basics Seminar

Basic seminar with the aim of systematically demonstrating and training the development of a marketing strategy, its compression in the marketing mix and its transfer into a sales concept through to its implementation in sales.

Suitable for marketing managers, sales managers, executives, department managers and specialists from all functional areas who want to learn or train a systematic overall presentation of the important topics from marketing and sales in a concentrated form and increase their competence with regard to customer orientation, marketing and sales management.

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Marketing Management Seminar

Intensive seminar on the structure, methods and effectiveness of modern marketing for:

  • Executives and staff members from marketing, sales, distribution, customer, product and market management, advertising, market research.
  • Executives who want to stimulate and evaluate marketing and sales concepts.
  • Young talents from marketing and sales who want to systematize and underpin the knowledge they have gained in practice.
  • Executives from technical or commercial areas who want to familiarize themselves with marketing in a targeted and concentrated way.
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The Secrets of Successful Negotiation

Better negotiations in every respect!

Intensive seminar with the goal of getting to know the techniques, strategies and tactics of successful negotiations and apply them in business life. Ideal for executives who want to improve their negotiation and reasoning skills and enhance their powers of persuasion.
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Price pressure? So what!

How to enforce your prices!

The challenges in marketing and sales have risen above average in recent years. Good social and communicative skills and strong negotiating skills have become indispensable in dealing with customers. The focus of this seminar is the sales pitch, the personality of the seller and his development. Each participant is a given many different concrete and easily actionable tips with which he significantly will improve sales results in practice. The target group is sales staff and marketing staff and any kind of employee with customer contact be it internal or external.
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Easy selling!

How to master all phases of a professional sales negotiation

Who is engaged in sales, has chosen one of the most interesting and diverse professions, but also one of the most challenging:
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