Consulting

We offer integrated problem solutions to our customers which are customized to meet the specific requirements of the respective enterprises. Our portfolio encompasses individually tailored marketing & sales and negotiation trainings, coachings and keynotes as well as consulting services in the area of marketing communication strategy (e.g. Content Marketing or Social Media Marketing via YouTube) and customer buying behaviour analysis.

Our focus areas are as follows:

Marketing and negotiation training, consulting and key notes and coaching of executives

 

  • Keynotes, seminars and workshops in the area of marketing & sales and negotiation as well as coaching of executives as to price negotiations, deal making, communication and leadership skills
  • Reference project: Several workshops and coaching of different leaders and executives of small and medium-sized enterprises as well as multinational corporations such as Shell International Petroleum Co Ltd

Marketing communication strategy

  • Development and implementation of effective marketing communication strategies
  • Reference project: Multiple workshops to develop and implement marketing communication strategies e.g. in the area of Content Marketing or Social Media Marketing via YouTube

Customer buying behaviour analysis and research – the AVE model ©

  • The AVE model – analysis of value adding economic drivers: Empiric identification of choice criteria customers use when evaluation products and services: Development and execution of company tailored workshops with customers in B2B and B2B markets
  • Reference project: Workshop with B2B-customers which identified key success factors and criteria customers apply when making purchasing decisions